Is Email Extinct? Let’s Be Real.

Mythbusting Monday

Email Isn’t Dead — You’re Just Doing It Wrong
In this episode of Mythbusting Mondays, we tackle one of the biggest misconceptions in marketing (and commercial real estate): “Email is extinct.”

Spoiler alert: it’s not. What is dead? Spam. Generic blasts. Lazy outreach.

  • Why email still outperforms most channels in ROI
  • What actually caused its reputation to take a hit
  • How to fix bad habits and make your emails worth opening
  • Tactical tips for sending CRE emails that connect and convert

Whether you’re a broker, marketer, or business owner trying to cut through the noise, this one’s for you.

Remember: Email, when done right, isn’t just alive—it’s a powerhouse.

Stop Falling for Myths. Start Marketing Smarter.

Mythbusting is just the beginning. At Fraction.ly, we help commercial real estate pros and growth-minded teams move beyond buzzwords and bad habits—into strategy that actually works.

If you’re ready to ditch the noise and build marketing that connects, converts, and closes, let’s talk. From brand positioning to lead generation, we bring clarity, creativity, and results to every stage of your marketing funnel.

Let’s turn your next campaign into your next big win.